Experiments

This page tracks the public experiments that are shaping my current work.

Creator signal

The creator experiment asks how a personal brand, niche content, and an email list can work together without turning into a content treadmill.

The first artifact is the Creator Signal Audit.

Wraith Reach

Wraith Reach is the software product idea behind the creator experiment.

The short version: help creators understand what their content is signaling, which audience behaviors matter, and how to turn platform attention into owned relationships.

Nokmetia

Nokmetia is the skincare and body-care project. The current direction is a small-batch sales model where a drop only moves forward when enough people commit.

Email system

The email system is the glue. Public pages collect interest. The dynamic mail management app handles lists, consent, campaigns, open tracking, click tracking, and agent-assisted campaign work.